Chitralekha Gujarati 1vw25

Chitralekha Gujarati Sub. : Participation of your company in Chitralekha magazine Mumbai & Pune Edition special feature on Akshaya Tritiya 17th April 2015 issue hitting stands. Dear Sir / Madam, Chitralekha Gujarati Chitralekha, which launched its maiden issue in 1950, remains the favorite news weekly magazine of India’s most prosperous and conspicuously consuming community in India, the Gujarati’s. It is the voice of Gujarati’s world over and is a friend, philosopher and guide to the readers. Chitralekha Gujarati, which is the mother brand also known as the flagship brand, reaches over 1,45,000 homes per week in copies in Mumbai & Pune. It is the largest selling magazine across periodicity and language. It beats all English and other language publications by a huge margin. Overall, it circulates over 260,000 copies per week and has retained its leadership position.

AKSHAYA TRITIYA.

Akshaya Tritiya, also known as Akha Teej, is a holy day for Hindus and Jains. It falls on the third Tithi (lunar day) of Bright Half (Shukla Paksha) of the pan-Indian month of Vaishakha and one of the four most important days forHindus. It is an auspicious day of the birthday of Lord Parasurama who is the sixth incarnation of Lord Vishnu. On this day Veda Vyas and Lord Ganesha began to write Mahabharata. In Jain and Hindu calendars, some days of the month are absent in counting and some days (tithi in lunar calendars) come extra, but Akshay tritiya is one day which is never "absent" from the lunar calendar. The word "Akshaya" means the never diminishing in Sanskrit and the day is believed to bring good luck and success. It is believed that if you do charity on this day you will be blessed. On Akshay Tritiya, Mrutika worshiped. The day is considered auspicious for starting new ventures. The legend is that any venture initiated on the auspicious day of Akshaya Tritiya continues to grow and bring prosperity. Hence, new ventures, like starting a business, construction, etc. is performed on Akshaya Tritiya.

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